Sunday 16 February 2014

Magazine Advertisement - Research

This Kasabian poster is advertising for their new album, I noticed that they have based there poster on the theme of cards and used the 'King' Card which links in with the name 'Kasabian'. Secondly they have 2 different types of font, and that is used throughout the poster. The writing is also two colours; Black and Red. Finally, on the bottom, I can see where people have wrote about the album and rated it a certain number of 'Stars' and normally it is out of 5. 5 being the highest and the best. I think the images on all three of these advertisement are quite clear and don't look too crowded so I will aim to do the same with my advertisment too.

With the second advertisement, there is a lot more writing on this one compared to the Kasabian advertisement. It mentions specific tracks that are on the album since they include other artists not just Chris Brown. Throughout the whole poster, there is only one font that is being used and it looks like a olden times font compared to the other poster which had very simple writing fonts. This poster doesn't have a rating on, this could represent that no one has rated it or it isn't that popular. I noticed that at the bottom, there is a advertisment to win a compition asking the viewers to text or ring a number to win a prize. This could be an idea to put this on my magazine advertisment as it would create publicity for the artist.

Finally, with the last advertisement that I found, I noticed that this also had a star rating as part of the poster. This is there to help the up sell the album and get people's attention more. I also like that the picture for the background is quite simple, and I can relate this to my project as I would like my images to be simple but effective. I also like the colour schemes as it is similar to mine. The font is very sophisticasticed and the whole poster looks better for it and that's how I want mine to be reflected. This poster contains a lot of information but doesn't look over crowded so this is the magazine I will aim to be as clear but have the vailid information needed. I also noticed that this advertises for a film as well as the CD.

Friday 14 February 2014

Template of the Digipak














This is the template that i am going to use for my CD cover. I used this because i think it looks simple, but when it has been done, the colour scheme will all fit in together and add a good effect. I want to use the same colours throughout the case so it is constant. I am using natural colours for my cd cover as it will go nicely with the cover which I have already made, I will be using a white boarder with the pictures and the text will be either black or white.
 


This is the cover which I plan on using for my main front cover, this includes the artists name and and the name of the single which she is singing. The clothes that she has on in this picture is what she wears throughout the music video, this creates continuity. 

CD DigiPak

After taking the pictures in the studio I used Photoshop to edit my images to make them suitable for my CD cover. I used Taylor Swift and Beyonce's CD covers as inspiration as i liked there colour schemes. On Photoshop the first thing which i changed was the 'levels'. This makes the image colours more balanced and the correct colours from the lights etc. I find that i like to change them myself rather then use auto. As i can get the colours the way i want them for further editing. 


After changing the Levels, i then decided to use 'Curves' to help add brighter colours and make certain sections stand out more then other parts. I wanted to brighten her hair and the skin tone, this will help with the next step. As i chose not to have any shadows in this image, the curves sometimes changes the colour of the backdrop.

To get the image to the correct size to fit onto the cover, i used the crop tool. When i was cropping my image, i wanted to make sure it looked good, and the framing complimented the model too. I decided to keep the face in, as you can see the top of the head line too. 

To make her face look a bit more flawless i used to 'spot healing tool' to get rid of certain dark spots. it can also get rid of certain mistakes that the camera lens make. 

Adding the text is important for the front cover of the CD, as it defines what the song or the album is based around. The text is normally plain as if it was too over the top then it wouldn't connote the artist and her genre.